Current Reality
What If
Price Elasticity
Growth
Costs
Market
Break-Even Units by Price
Profit at Projected Volume by Price
Cumulative P&L Over 12 Months (with 10%/mo growth)
Profit Heatmap — Price × Volume
Scenario Comparison
| Scenario |
Price |
Volume |
Revenue/mo |
Monthly Profit |
Unit Margin |
Margin % |
Break-Even (mo) |
Units/Day |
% of TAM |
⚠ At elasticity 1.0×, revenue is constant across prices (unit elasticity). Try 1.5× or higher to see revenue diverge.